EmailVirtual reality and 360 degree video have become some of the hottest video trends of the year. With more and more content available for more and more devices you may be thinking that now is the time to dip your toe in the VR water. With so many options out there at various price ranges it can be hard to decide what VR kit is right for you. This video helps you decide what you need for what you are doing.
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TV News and The Viewer Experience
July 24, 2024
When we run our video storytelling bootcamps for TV news organizations, our primary focus is on what we call ‘the viewer experience’. It is a given that the journalism is well researched and accurate, but if no one is watching; if there is no ‘audience engagement’ with the story, then you are in fact showing it to no one, which is tragic, and avoidable.
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Bad News, Good News
June 17, 2024
The old news mantra — if it bleeds, it leads has been replaced by if it’s gross, adios. The prospect of a news-free electorate is terrifying.