Lighting Tips for Fashion Video

Posted August 14, 2017

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One of the most exciting areas for video right now is the fashion industry. In the last decade video has become an essential part of almost every industry as a way to attract new business, showcase products, and much more. Every business and industry now relies on video to communicate their message to the world.

There are so many options out there for a video producer as to what kind of video one should make. It mostly has to do with your interests, but what is best for any producer is to find a niche and exploit it. 

While we believe that there are basic foundation blocks for proper shooting and storytelling when working in video, the specific video endeavor will influence the kind of video that you make. If you are making a travel video about a safari you would shoot it differently than if you were making a video about cooking food. There are certain tips and tricks with these different kinds of video that can help you make the most of what you have -- and the world of fashion is no different.

Here are 4 tips for lighting that can take your fashion videos to the next level from Aputure on YouTube:

 Got more tips? We'd love to hear them in the comments below.