The War At Trash Mountain by Martin Grey
 

Martin Grey's First Video

Posted April 18, 2016
Share To
 
 

The video you are watching above was shot, scripted, edited and produced by Martin Grey.

Martin Grey is the Head of Media and Public Affairs at Viridor, a recycling, renewable energy and waste management company in the UK. 

It was Martin's first video (second actually, his first was pretty good also!).  Martin was a participant at our 4-day intensive video training bootcamp in London last week.

Prior to the bootcamp, he had never shot video (let alone edited) in his life.  Also, as the head of Media and Public Affairs of one of Britain's largest companies (FTSE 250), he was used to hiriing 'professional crews' to produce all his company's video needs. 

I think that will probably change in the future.

I am showing you this to show you what is possible. All you need do (as I explain every time) is just do exactly what I tell you to do.

And this is but Martin's first second attempt.  As he goes forward, they are only going to get better. But even now, after 4 days, his is as good as most of the stuff you see on TV or online done by very high priced 'professionals'. 

 


Recent Posts

When we run our video storytelling bootcamps for TV news organizations, our primary focus is on what we call ‘the viewer experience’. It is a given that the journalism is well researched and accurate, but if no one is watching; if there is no ‘audience engagement’ with the story, then you are in fact showing it to no one, which is tragic, and avoidable.


The Power of Character-Driven Storytelling


Bad News, Good News
June 17, 2024

The old news mantra — if it bleeds, it leads has been replaced by if it’s gross, adios. The prospect of a news-free electorate is terrifying.


Share Page on: