Reuters: 79% said they would be investing more in online news video this year
Posted January 12, 2016
Share To
Tweet
EmailThe Reuters Foundation's Nic Newman has taken a look back at the trends of 2015 and crunched the numbers for 2016 and the results are in: there's going to be more video on the web, a lot more. He reports that video is quickly dominating the web, and many businesses are going to invest in video and video production in the coming year to keep up with this trend.
2015 was a big year for video online. Embedding video on social became more streamlined, drones and VR became the hot new gear, and livestreaming truely arrived on the scene. Undoubtably, these trends will continue in 2016.
Read the full report here.
Featured Courses
Recent Posts
TV News and The Viewer Experience
July 24, 2024
When we run our video storytelling bootcamps for TV news organizations, our primary focus is on what we call ‘the viewer experience’. It is a given that the journalism is well researched and accurate, but if no one is watching; if there is no ‘audience engagement’ with the story, then you are in fact showing it to no one, which is tragic, and avoidable.
How Jimmy Cured Cancer
June 24, 2024
The Power of Character-Driven Storytelling
Bad News, Good News
June 17, 2024
The old news mantra — if it bleeds, it leads has been replaced by if it’s gross, adios. The prospect of a news-free electorate is terrifying.