Two Versions Of The Same Story

Posted October 06, 2020
Share To
 
 

We all know how a TV newsroom works.

You come in in the morning and the assignment desk gives you a story to do.

Go down to X and get this story. It has to be on the air by 5 tonight.

So the clock starts running.

You arrive at the story, whatever it is, either by yourself or with a camera person.

You are under a lot of pressure. You have to report it shoot it, write the script, edit it and have it done by your deadline that day.

This is what we call a day of air turn.

You do the best you can, but often that is not so good. Not as good as it could be.

Is it possibel to do TV news stories in a different way - stories that are not 'breaking news?'

Last week, in our Spectrum News 1 Bootcamp, I did a little experiment. 

One of our MMJs, Maria Florencia Smith, a participant in the 5-day bootcamp did a lovely story about a Mexican immigrant to NY who was working to support his wife and children in Mexico.

Firstr, we did it as a standard day of air assignment.

Here's the story she did.

Then, we went back and gave her two days to do the story again. 

This time, she could spend more time with the subject of the story.

But because we shoot 3:1 ratios, we are not talking about a whole lot of time

Here's the same story, done with a bit of time:

Do you see the difference?

Now, you can't do this with Breaking News. But let's be honest. How much of the news is really Breaking News? Maybe 25%? Maybe less?

And when you look at Maria's story, I think it has a lot more journalistic value than another car crash.

Don't you?

 


Recent Posts

When we run our video storytelling bootcamps for TV news organizations, our primary focus is on what we call ‘the viewer experience’. It is a given that the journalism is well researched and accurate, but if no one is watching; if there is no ‘audience engagement’ with the story, then you are in fact showing it to no one, which is tragic, and avoidable.


The Power of Character-Driven Storytelling


Bad News, Good News
June 17, 2024

The old news mantra — if it bleeds, it leads has been replaced by if it’s gross, adios. The prospect of a news-free electorate is terrifying.


Share Page on: