EmailThe New York Times video is known for doing great in-depth work in video journalism. Today we see a story from them about a long term parking lot near LAX where many airport and airline employees live. This is the kind of video we strive for here on the site. It is shot beautifully, there are strong characters, and the access the VJ is able to get here is astonishing.
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TV News and The Viewer Experience
July 24, 2024
When we run our video storytelling bootcamps for TV news organizations, our primary focus is on what we call ‘the viewer experience’. It is a given that the journalism is well researched and accurate, but if no one is watching; if there is no ‘audience engagement’ with the story, then you are in fact showing it to no one, which is tragic, and avoidable.
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The Power of Character-Driven Storytelling
Bad News, Good News
June 17, 2024
The old news mantra — if it bleeds, it leads has been replaced by if it’s gross, adios. The prospect of a news-free electorate is terrifying.