EmailToday's video of the day comes from YouTuber Jackson Crawford and shows hims speaking in Old Norse from some ancient texts. Crawford is an expert in Scandinacian studies, and shows us how you can take your area of expertise and form a community around that. In today's media landscape you will find people who are interested in what you have to offer, no matter how narrow the interest is. Today we live in a world of narrow-casters and audiences looking for content that is specific to their interests. If you have something that you are an expert in, start making videos about it!
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No News Today — or tomorrow for that matter.
March 26, 2024
For most of human history, people lived in a world without news. The concept simply did not exist. The idea of news is really a 19th-century phenomenon, driven first by newspapers, and then by electronic media which brought us radio, then TV and now the web. Now, it seems, we are headed back to a world without news. Not because the technology is not there, but rather because, increasingly, people are no longer interested in news, at least in the way it is packaged now.
What TV News Could Be
February 26, 2024
When television was invented in the 1930s, no one knew what TV news was supposed to look like. The medium had never existed before, and so, like Gutenberg half a millennium, prior, the first creators of TV news had to fall back on a medium with which they were familiar, and that was radio.
What Is News? What Should it Be?
February 20, 2024
Maybe scary stories drive ratings… or maybe they don’t.