EmailToday's video of the day is a behind the scenes of a snapchat video where a woman named Lacey eats a slice of turkey in mere seconds. She literally inhales it. This is just another eample of how people communicate in video these days and if they have something they want to show the world it will be done through video.
Want to know how it's done?
But we think you shouldn't try this one at home...
Have a good weekend!
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When we run our video storytelling bootcamps for TV news organizations, our primary focus is on what we call ‘the viewer experience’. It is a given that the journalism is well researched and accurate, but if no one is watching; if there is no ‘audience engagement’ with the story, then you are in fact showing it to no one, which is tragic, and avoidable.
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The old news mantra — if it bleeds, it leads has been replaced by if it’s gross, adios. The prospect of a news-free electorate is terrifying.