We've been chopping the carrots since 1988.
It's the way we teach people to start to see the world - and shoot video - in segments.
More than 40,000 people have 'chopped the carrots' with us in the past 30 years
But yesterday, Drew Tierney, from NBC now, (but one of our early trainers (and oldest friends)) found a substitue vegetable.
Apple has produced a Chop The Onion video to demonstrate the remarkable power of their iPhone video and of a single image captured by it.
Personally, I am disappointed that they didn't use a carrot
(maybe their lawyers told them that we already had chop the carrots locked up - maybe, but unlikely).
However.. who am I to argue with Apple?
So from now on, we're doing Chop the Onion
And no tears...